Mars bar plastic wrapper swapped for paper

2023-05-29 02:24:45  • 2 mins

Mars bars have been given a new look with recyclable paper wrappers instead of plastic.

It is part of a pilot, trialling more environmentally friendly materials for Mars Food's chocolate bars.

The new packaging will be rolled out at 500 Tesco stores in the UK from Monday.

The move follows chocolate rivals, Nestle, which has been using paper packaging for Smarties since January 2021 and on some Quality Street sweets since December 2022.

Nine of the 11 Quality Street traditional sweets moved to paper-based packaging.

The Orange Crunch and the Green Triangle remained in their foil wrappers as these are recyclable already.

Mars say it's a challenge to find the right paper packaging solution with an "adequate level of barrier properties to protect the chocolate".

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