Evertons great escape will not automatically solve problems leading academic
The Independent Evertons escape from relegation will not automatically free them from problems which caused that predicament and proposed new investment will have to inevitably bring changes at boardroom level, according to a leading academic.
While Premier League revenue has been secured for another season extending their top-flight stay into a 70th season a club which has cumulative losses of more than 430million in the last four years will have to make significant changes.
And while American investors MSP Sports Capital are poised to buy into the club, Kieran Maguire from the University of Liverpool Management Schools Centre for Sports Business believes that will not come without strings attached.
Fans who have been protesting against what they claim is mismanagement by the current board, including chairman Bill Kenwright and CEO Denise Barrett-Baxendale in particular, will welcome that prospect but what impact it has on owner Farhad Moshiris approach remains to be seen.
